The Master’s programme in Marketing and Branding offers students advanced insights into marketing and branding theory and practice with a focus on its strategic grounding, digital change, future trends, sustainability and responsible managerial decision-making and behavior. The programme is internationally oriented and values openness and diversity, creativity and reflexivity. Graduates will enjoy a practice-oriented education, firmly based on current academic knowledge, and develop managerial and social competences, which will enable them to make well-reflected, evidence-based decisions in complex organizational environments and markets.
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Review the official Universität Innsbruck programme page and confirm academic, language, and subject requirements for Marketing and Branding.
Gather transcripts, degree certificates, passport, CV, motivation materials, and English-language proof required by the university.
Apply through the university or listed admissions route and upload all required documents before the official deadline.
📅 Deadline: EU: July 13, 2026 to October 31, 2026; non-EU: April 1, 2026 to May 15, 2026
Verify tuition, student union fees, recognition requirements, and any entrance or supplementary examinations.
After admission, prepare Austrian residence permit documents, proof of funds, housing plans, and scholarship applications.
No scholarships in our catalog match this program yet. Here's how funding works for this type of program.
Austrian public universities charge a semester fee (€363.36/semester). The OeAD (Austrian Agency for Education and Internationalisation) manages most scholarship programs.
The Austrian Agency for Education and Internationalisation (OeAD) offers several scholarship programs for international Master's students.
OeAD ScholarshipsThe Ernst Mach Grant supports international students for short research stays and full degree programs in Austria. Check eligibility for your country.
Ernst Mach GrantUniversität Innsbruck may offer its own merit scholarships. Check their scholarship and financial aid pages directly.
What you can earn and how long you can stay after graduation.
What happens after you graduate
Work while studying
20 hrs/week
Up to 20 hours/week. Requires registration with the Public Employment Service (AMS).
Student pay rate
€13.00/hour
Minimum wage varies by sector under collective agreements. Most student jobs pay €12–€15/hour.
Stay after graduation
12 months
Red-White-Red Card (Job Seeker) — One-year permit to find skilled employment after graduation. Must have Austrian degree.
Path to residency
5 years
Settlement permit after 5 years. Red-White-Red Card holders can apply for permanent settlement after 2 years of employment.
Average graduate salary
€40,000/year
Average starting salary. Vienna-based tech and finance roles typically €45,000–€60,000.
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